Case Study: 11 Effective Direct Mail
Envelopes That Won't End
Up in the Trash
Your direct mail envelope determines
whether
your sales piece is ever read. These ideas
will almost guarantee that they will.
7 Direct Mail Secrets Guaranteed to
Create a Stampede of New Business
This is an awesome and comprehensive
tutorial on crafting a direct mail piece
that
sells!
How to Choose the Right Mailing List
Before you do ANYTHING you must select
the right mailing list for your
promotion.
There's an old saying, "The Money's
In
The List!" and it's the undisputed truth.
10 Ways to Get More Out of Your Copy
Some great advice for putting together
your
actual sales piece. Here's how to
make your
words do all of the work for you.
Using Direct Mail to Get Hot Leads
Direct mail campaigns are often more
successful when the "2-step"
approach is
used. Here's how to create hot leads that
turn into eager
customers.
101 Ways to Improve Your Direct Mail
Response
A big ole checklist you should
definitely go
through for ideas on improving (or
creating)
your direct mail piece.
Secrets for Business to Business Mail
If you're selling to other
businesses... as
opposed to consumers, be sure to read this.
For
All You Non-Designers Out There!
You don't need design skills to
develop an
effective direct mail campaign. Here's how
you
can put together a kick-ass piece
without the fancy graphics.
